Some updates and the end of DC Comics?
- First, I hope everyone is safe and healthy, spraying their mouth with hydrogen peroxide and washing their hands several times per day. I look forward to hearing your corona virus after this is all over.
- Comic deliveries, both for our local and mail order customers have been a success, and we plan on continuing it after the pandemic.
- We expect comic shipments to resume May 20th, We will see a limited roll out of titles for the first three weeks
The end of DC Comics? Is competition good?
DC Comics has been in a lot of the comic book news as of late, and under Jim Lee’s tutelage, as head of DC Comics has been making a series of critically bad moves in recent days.
First, DC Comics was the last to heed the calls of retailers to stop pushing comics down our throats, while the country is under a government ordered shutdown. It wasn’t until Diamond Comic Distributors, the only comics distributor at the time, pulled the plug and said we are not shipping comics to store that can not be open. This single move by Diamond most likely saved the comic book industry from immediate failure.
Then they pushed forward until the last possible day, the idea of publishing digital content before print content. Print content makes up the majority of sales, and in an earlier statement DC Comics stated that they would make all there comics returnable, Even a small percentage increase of returns would lead to tens of thousands of dollars in loss to DC.
And now DC Comics has pushed forward the idea of taking the two largest comic book retailers and making them comic book distributors, in order to push a limited amount of books to closed stores. Normally competition is good, except when you are talking about comics, Which is a low volume, low profit item. Which all goes to the question of why? As DC’s Flash Point signaled the start of the digital age of comics, DC’s Joker war may signal the end of DC Comics. Are things that financially dire at DC? Only time will tell.