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Welcome to the February Edition of the Monthly SOUZ!
Relationship Marketing is the new business public relations for some but deal development for others. We are constantly investing towards building our network of influencers, talent, decision makers, and C-Suites. This month, I plan to host three networking dinners and travel to London, Toronto, and Los Angeles. I believe that meaningful relationships cannot be built from your laptop or mobile device, which is why I will be on the streets of NYC every day shaking hands, giving hugs, and connecting.
Hope I see you all soon.  


We work closely with Brand Guru Mathew Evins and extend our vast network to his agency to help them through strategic and organic connectivity. I guess you can say we help open doors!
In today’s business landscape, the need for a robust communications strategy that incorporates not only public relations, but all available channels, tools, and technologies is paramount. That’s why I believe that the EVINS Communications approach is one that will be followed and emulated by many other agencies in the future.
They believe the approach that content creation, storytelling, and engagement are as important as the medium used to communicate. EVINS has recently utilized celebrity public service announcements, influencer content strategies, live-streamed video, and created content uniquely customized for each communications channel to drive awareness, trial, advocacy, and ultimately revenue and ROI for their clients.
Currently, EVINS works with a multitude of brands in the luxury and prestige lifestyle, travel & hospitality, food, and wine & spirits industries. They craft and distribute blog posts, op-ed articles & opinion pieces, newsletter content, brand marketing materials, social media and online content and much more, all tailored uniquely for the brand’s tone of voice and identity. This involves an intimate understanding and integration with the brand values, tenets, and approach. EVINS expertly crafts content that speaks directly for their clients.
To learn more about EVINS, and the extraordinary work they do for their brands, visit them at


These guys don’t need a lot of help, but they are smart enough to know and appreciate relationships and long-term positioning. We work together with Brian Feit and his team to help more and more of our network discover their talent.
BMF Media will change the way your consumer thinks, feels, or behaves towards your brand through the power of experience. They ideate innovative ways to tell your story that will strengthen the engagement and relationship with your audience.
They are a global experiential agency focusing on your marketing efforts from strategy to execution in events, public relations, talent procurement, influencer integration, and social media. For 15 years, they have partnered with small to Fortune 500 companies enabling them to gain a diverse portfolio of experience.

Click here to view their capabilities. Connect with me to learn how to join the BMF Family!
First a friend and now a client, fellow Canadian David Drebin is an undiscovered Rockstar, but he moonlights as a photographer/artist. Represented by some of the world’s finest art galleries, his work has been shown at many of the most prestigious art fairs around the world. If you missed his most recent exhibition at PHOTOFAIRS San Francisco earlier this month, you’ll have another opportunity to see his work at PHOTOFAIRS Shanghai this September 21 – 23, 2018. He also recently started a collaboration with Vayner Talent, a division of Vayner Media.

David is about to POP in a major way. To view some of his stunning pieces of art, visit



Souza Relationship Marketing was created to help "hidden gem" entrepreneurs accelerate and scale their businesses through hand-picked relationships. Our network of over 30 years is deep, wide and meaningful with key decision makers of fashion/luxury, music & entertainment, travel & hospitality, media & tech businesses. We believe in the longer game.
Copyright © 2018 Souza & Associates, All rights reserved.

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